Tag Archives: Government

S’assurer que les messages de votre association touchent la cible est un élément essentiel de sa stratégie de plaidoyer. Trop souvent, les associations commettent l’erreur « tirer avant de viser ».

Making sure your association’s advocacy messaging is on target for success is a critical part of overall advocacy strategy. Too often associations make the mistake of "ready…fire…aim" for lobbying.